One of the best ways to keep your visitors close with your brand or website is by creating an email list. In fact, it’s been found that 70% of first-time visitors will never return to your site once they leave. However, with an email list, you can build a connection with your visitors by regularly updating them on what’s been happening around your website and, ultimately, bring them back to your site.
Hello Christopher, Users can save your website to their desktop by going into their internet browser (e.g. Chrome), navigating to settings and then manually creating a desktop icon that they can use. This process typically uses the website 'Favicon' as the default image for the desktop icon. Your favicon is the small image that appears in the tab next to your web page title at the top of a browser. For example, Wix's is a small version of the Wix logo, Gmail has a red and white envelope, while our site has a tiny WBE logo in a navy circle. You may need to do some research into how you can change your website's favicon, but if you do then this is how you can have a degree of control over how the desktop icon looks. I hgope that makes sense? - Tom
Use 99Designs.com: 99Designs.com runs contests where multiple designers compete for your logo and other design business. This is a great option because you get to see many different professional and creative designs (It’s how we found our logo at Fit Small Business!), yet only pay for the one you wind up choosing. The price on 99designs ranges from $299 to $799 depending on how many designers you want competing and the quality of those designers.
Even if you outsource some parts of your business, you still have to keep a watchful eye on the business structure. Just because it’s online doesn’t mean that it’s run any different than a traditional business. In short, be prepared to spend a lot of time improving and adjusting your site. I would personally make a list of everything you should do and start checking off this list as they are completed.
First things first, you’ll want to check and see if your business name is available. To find out, enter it into the domain search tool below, powered by Bluehost. If you are taken straight to the registration page, it means your name is available, if you see a message that the domain is not available for registration, then you will have to adjust your business name.
First things first, you’ll want to check and see if your business name is available. To find out, enter it into the domain search tool below, powered by Bluehost. If you are taken straight to the registration page, it means your name is available, if you see a message that the domain is not available for registration, then you will have to adjust your business name.
When choosing a domain name, it’s wise to get a domain name with a .com extension. It’s widely recognized as a reputable domain name extension that instantly gives your website a reputation boost. It’s also the most popular domain name extension, as a result finding a .com domain name isn’t easy. But, if you’re creative enough, it won’t be too hard to find a great domain name.
Know the audience or market you want to reach. Which kinds of people will your website serve? Conduct market research to figure out more about your audience. Things to know or find out include: What do they do? How old are they? What are their other interests? All of this information can help make your website much more useful. However, be careful of assuming that your site is only targeting one group––always watch for trends that show other types of people becoming interested, so that you can cater for their interests too and make the most of new opportunities.

If you intend to sell a product on your website, you will need to be able to accept secure credit card payments. You can apply for a merchant account, which charges a per-transaction fee, or use a free payment service like PayPal. Always read the fine print carefully. Be aware that many credit facilities require you to give guarantees for lost or damaged shipped items (look into insurance as well).

Things to look as you vet hosts for ecommerce include drag-and-drop store builders, Secure Socket Layer (SSL) software for safeguarding financial transactions, and email marketing plug-ins, so that you don't have to work with an outside vendor to promote your business. There's nothing wrong per se with using an unconnected marketing service, but anything that adds convenience means more time to spend on the rest of your business. For more in-depth advice on getting started selling online, you should consider our story on the 6 Factors Companies Need to Consider When Choosing a Web Host.
Topics: How to Create a Website How to Start a Blog Build an Online Store with Shopify How to Start an Online Store (with WooCommerce & WordPress) How to Register a Domain Name Customizing WordPress WordPress vs Joomla vs Drupal WordPress.org vs WordPress.com Install Google Analytics in WordPress Add Contact Form in WordPress Best Website Builders Website Costs Articles
There are loads of website builders out there, and at Tech.Co, we’ve meticulously reviewed the top performers, judging them on features, ease of use, help and support options, and more. Squarespace is one of the best, thanks to its vast suite of useful templates, and Weebly is a strong contender as well, but our highest-scoring website-builder is Wix.
People are often in a hurry. On average, you have about 3-7 seconds to capture people's eyeballs, so be smart about what people see first when they get to your page. To minimize your load time, don't overload with huge graphics. Compress them where possible. Use flashy technology JavaScript, Flash, Streaming Audio/Video, etc., sparingly and only if it is important to your presentation.

Ready to race right off the starting block into building your website? We love the enthusiasm. But before even reaching the starting line, you need to get in some warm-ups and conditioning to establish a solid foundation. Every good website begins with a thoughtful plan. Open a fresh new digital doc (or grab a pen and paper if you’d prefer to go old school) and complete the following exercises.
The content of your site will most likely be some combination of information that you currently have and information you will need to create. This may be the time to hire a web content writer, or for businesses, a Web-savvy public relations pro or brand strategist to help you define some of the concepts inherent in your company and its products and services.
When you install WordPress, a default theme is installed. Of course, you can stick with that one if you want, but that’s no fun. You want to install a theme that reflects who you are and what you do. If you’re an elegant person, your theme should be elegant. If you’re a punk rocker, choose a punk rock theme. You’ve got thousands of options on WordPress.

Hey Grant, Glad you're finding our discussions helpful! GoDaddy is a pretty good website builder and we've discussed it in more details here. In general, while using website builders with hosts does give you access to a broader range of services, at times, their support teams may not be the best in terms of answering very specific website builder related questions. For instance, Weebly offers really good website building services, and you can reach them by going to Weebly.com. You can also use Weebly through hosts such as Bluehost. Both will work and enable you to build your website, but when it comes to support, if you are using Weebly through Weebly.com directly, you get Weebly's direct customer / technical support team. If you reach out for help through Bluehost, you get Bluehost's support team. We have a much deeper discussion about this specific scenario here. While some of the website builders don't provide you with email accounts, you can also easily sign up for Google Business App's email services for a few dollars a month. This way, you can take advantage of having your own custom domain email addresses, a familiar Gmail interface, and also that your email is stored on Google's servers which is probably a lot safer / reliable / accessible. - Jeremy


You’re also able to change the pages on your site, whether they scroll straight into one another, and a host of other site-wide factors from the settings or pages menu, rather than with the grid-based editor. This can feel slightly confusing at first, but it works to keep the page-specific content separate from the overall site navigation and usability.
Your site must be well organized, both for the benefit of your visitors and to make it easier to maintain. It may help to map out your site in storyboard or schematic form, perhaps as a flow chart. Consider using index cards to represent the prospective web pages so you can rearrange them very quickly. It really helps to have some way to visualize the structure, whether you're working alone, with colleagues or professionals.
Sure, there are more advanced hosting topics to consider, such as Domain Name Servers and multi-cloud connectivity, but this guide is meant to introduce you to the basics. Whether you decide to do build a website yourself or hire coding experts to do the dirty work is up to you. But for now, rest easy knowing you have the information to get started in taking your business online.

Most website builders will give you a free domain to get started with – but they’ll often have the name of the website builder shoehorned in. My imaginatively named cupcake restaurant, Cupcakes, would have the domain https://tomfogden.wixsite.com/cupcakes. It’s not exactly catchy, and you probably wouldn’t want to have your Wix username at the front of it.
Investigate e-commerce solutions — How are you planning to sell and accept payment on your website? You’ll need to get that squared away before promoting your website. If you’re using WordPress, we recommend Woocommerce (so much so, that we’ve even got hosting just for Woocommerce users). Study up on the world of e-commerce and pick an online payment gateway.
Hi Jeremy I have a desire to make an easy solution for my users who can make their own website / theme for wordpress. A plugin that allows my users, through frontend on my site, to choose between menu, (text / grib layout - blog styles, magazin) photo slide, footer, etc. - so they can make there style theme Do you know if there is a plugin that can this? (So I upload the different layouts examples that they can choose from)?
Build it yourself. This is the first option. If you have a website-building application like Adobe Dreamweaver, it is not very difficult to create a website from scratch. You might need to do some coding but don't panic! HTML looks complicated, but it's like listening to Shakespeare—it's hard at first, but once you get the feel of it, it's not that difficult.
For years Adobe Dreamweaver has been synonymous with web page creation. It's gone from being a creator of HTML pages in a WYSIWYG interface to being able to handle programming pages in Cold Fusion, JavaScript, PHP, and other formats. Its liquid layout lets you see how pages look at different browser and screen sizes—even on smartphones and tablets. It's about as code-heavy as you want it to be.
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Stop whatever you're doing and ask yourself this simple question: "Do I need a website?" If your response was anything other than "yes," you need to think again. It doesn't matter if you're the head of a multinational corporation who employs thousands of people or a local mom-and-pop shop from around the way, you need a website to help potential customers find you online. If you have a business, failure to establish an online home is a failure to grow.
Build the website from scratch. This is the third option. If you decide to build your website from scratch, you'll need to start using HTML and CSS. There are ways to extend your HTML skills and add more features and more depth to your website. If you are developing a professional website, these tools will help you get that edge that is needed in any business venture.

Top article Jeremy ! I own a cosmetics company, pre start up and I am looking at a web presence. I want to keep costs down but quality very high due to the nature of my business, lipbalm. Can I run my own video ad on a homepage of any of the drag and drop site s? I will be creating one for initial social media marketing campaigns) I want it to start playing as soon as someone lands on the homepage. And are they mobile / cell friendly ? Thanks Paul
Be ready for responsibility. eCommerce sites, which sell products, will need more maintenance and attention. You will need to think about shipping, sales, taxes, SSL, inventory updates, and everything that a person with a brick-and-mortar storefront would have to manage. A system for prompt answering of questions and dealing with complaints is essential when selling products online; many companies also offer phone help, which you can outsource offshore if need be.
Also, Siteground offers a special WordPress hosting plan for bloggers with a lot of useful features, like WordPress auto-updater, free SSL, free daily backups, and more. Plus, they also have a 3-level WordPress SuperCacher option (available with GrowBig and GoGeek plans) for giving your website a speed boost. Which is exactly why we chose Siteground for this demonstration.
Do you want to include a blog? This will be helpful for search engine optimization (SEO) — more on that in a minute — encourage engagement and community, and establish you as an expert. If the blog is the cornerstone of your site, take some time to outline (or, for overachievers, write) your first few posts and plan some topics you might write about over the next year.
Make a plan. Building your website is going to take a commitment of time and possibly money, so set a limit on both, and then dig in. The plan doesn't have to be a big, complicated spreadsheet, or a fancy graphic presentation, but at the very least, you will want to consider what it will do for you and the visitors, what you'll put on the website, what goes where on the webpages.
Start with a blank slate or choose from over 500 designer-made templates. With the world’s most innovative drag and drop website builder, you can customize anything you want. Create beautiful websites with video backgrounds, parallax, animation, and more—all without worrying about code. With the Wix Editor, you can design the most stunning websites, all on your own.
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Because today, after 4years and half of development, well, I can code in C/C++ (advanced programs), .NET (WPF, UWP, Xamarin), Java (Softwares, Android), Go (API, WS) but I never did any website or webapp, so I would like to get into it. I feel like today it’s an important part so why not. But yeah, I feel like WordPress is high-level and I’m more a low-level dev, so what would be the best way to start or just the best approach overall?

Hi Jeremy! Thank you for giving me a very straightforward and transparent approach to making your own website. My daughter is a visual artist, and she will be applying to art schools in the next year. A website is necessary for her to show her work (all still paintings) to prospective art school admissions councilors and staff. What would be a good builder to use to "bring to life" her paintings and present them in a simple, tasteful and uncluttered way? And at this time, she is not going to use this site to sell her work, just present it to schools.


Contact information. Do you want to have contact information on your webpage? For your own safety, you should be careful about what kind of information you have available. You should never display things like your home address or home phone number, as information like this can be used to steal your identity. You may want to set up a PO box or a special email address for people to contact you at, if you don't have a business address.

If the .COM version of your business name is available, consider using this for your website. Otherwise, try different phrases before settling for an alternate suffix, like .NET or .INFO. Consumers overwhelmingly use .COM when entering a web address. So even if you promote your .NET website, you could lose customers who typed in the .COM version instead.
If you're ready to get going, this guide will introduce you to the services and software that can get you started building your own website, even if you have no experience. Keep in mind, none of these tools will give you an idea for a winning website—that's on you. They also won't make you a web designer, a job that's distinct from building a site. Still, these services and software will ease some of the headaches that come from a lack of extensive expertise in CSS, FTP, HTML, and PHP.
In all GoCentral Website Builder plans any data transmitted from your site will be encrypted using a SSL (Secure Sockets Layer) certificate. Your SSL will establish an encrypted link between your web server and the browser of the person visiting your site. This means that all data will be kept private; which is important if you want visitors to your site to be safe. If you want to sell products or services in your store, you will want to have a SSL since it protects credit card and bank numbers from being intercepted by hackers.

Hi TomN, Thanks for reading and joining the discussion. What you are looking to build is beyond the scope of our discussions here. It is possible but you'll either need to be very proficient with coding or have a healthy budget to hire a capable developer to assist you with your efforts. The reason is that the project you have seems like a very customized project. -Jeremy

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